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Robly

Robly

Overview

What is Robly?

Robly is an email marketing solution designed for small businesses. It's key features are its ability to auto-resend unopened emails, pop-up widgets, and proprietary AI-powered software that sends emails based on schedules specific to each recipient.

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Recent Reviews

TrustRadius Insights

Robly has become a valuable tool for many customers, enabling them to reach hundreds of people simultaneously for marketing purposes. …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 8 features
  • Email deliverability reporting (41)
    10.0
    100%
  • Standard reports (41)
    10.0
    100%
  • Mobile optimization (36)
    10.0
    100%
  • List management (42)
    7.0
    70%

Reviewer Pros & Cons

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Pricing

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Robly

$19

Cloud
per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://www.robly.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services
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Features

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

9.4
Avg 8.1

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

10
Avg 7.7
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Product Details

What is Robly?

Robly is an email marketing solution designed for beginners and experts alike.

According to the vendor, some key benefits include:

OpenGen
Robly's breakthrough OpenGen technology sends your first campaign as you would normally send it. OpenGen will then re-send your campaign 1-5 days later, with a different subject line, only to those subscribers who didn't open your first email.

Exit Intent Popups
Instead of a normal sign-up widget, use a pop-up widget with Robly's signature Exit-Intent technology to offer subscribers who are leaving your website incentive for joining your mailing list, and watch your list grow.

Patent Pending Robly A.I.
Instead of sending your email campaign all at once, patent-pending Robly A.I. sends each email one at a time, at the exact moment your subscriber is most likely to check their inbox.

Robly Features

Email & Online Marketing Features

  • Supported: WYSIWYG email editor
  • Supported: Dynamic content
  • Supported: A/B testing
  • Supported: Mobile optimization
  • Supported: Email deliverability reporting
  • Supported: List management
  • Supported: Triggered drip sequences

Reporting & Analytics Features

  • Supported: Standard reports

Additional Features

  • Supported: OpegGen
  • Supported: Exit Intent Popups
  • Supported: Robly A.I.

Robly Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesUnited States
Supported LanguagesEnglish

Frequently Asked Questions

Robly is an email marketing solution designed for small businesses. It's key features are its ability to auto-resend unopened emails, pop-up widgets, and proprietary AI-powered software that sends emails based on schedules specific to each recipient.

Constant Contact, Mailchimp, and Mad Mimi are common alternatives for Robly.

Reviewers rate WYSIWYG email editor and Dynamic content and A/B testing highest, with a score of 10.

The most common users of Robly are from Mid-sized Companies (51-1,000 employees).
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Comparisons

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Reviews and Ratings

(68)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Robly has become a valuable tool for many customers, enabling them to reach hundreds of people simultaneously for marketing purposes. Users have utilized the software's customized email templates, which include text-based and audiovisual formats, providing a dynamic platform for choosing the format of their emails. The ability to program automatic responses has helped establish trust with customers and improve feedback by notifying them that their information has been received and will be reviewed. Robly's integration with mail services executed through triggers has allowed users to inform customers about website features or send them similar products, effectively increasing the likelihood of customer conversion. Various organizations have utilized Robly to keep employees and communities informed about services, programs, events, and fundraising outlets. Its user-friendly interface makes it accessible to staff across organizations, including board members. Users can target specific segments of subscribers and utilize marketing tools and information to send mass emailings for monthly newsletters, concert updates, program updates, and program announcements. Robly's affordability, responsive design, and effective management of mailing lists have made it an attractive option for customers. The software also offers the flexibility of expanding its collection of templates by adding templates from other platforms or the computer itself. Users have found the helpdesk support to be helpful during high-specification marketing campaigns, with communicators being active and responsive to clients' needs. The software excels at executing mass mailings, making it suitable for large-scale marketing situations. In addition to marketing purposes, Robly has been utilized by various organizations such as churches, non-profits, community managers, educational institutions like the Waco Foundation, parks and recreation departments like Bloomington Parks and Recreation, communication departments, small business owners, mental health professionals, social media experts, real estate professionals, and more. Overall, Robly has proven to be a versatile email marketing solution that helps users effectively communicate with their audience while maximizing open rates and click-throughs.

Word Count: 290

Users commonly recommend the following about Robly:

  1. Try the free trial: Users suggest taking advantage of Robly's free trial to get a firsthand experience of its features. They believe it is worth trying and finding out if it suits the business needs.

  2. Explore the powerful and easy-to-use features: A common recommendation is to explore Robly's technology and features, as users find them easy to navigate and utilize. They appreciate the software's usability and ability to reach customers effectively.

  3. Compare with other programs: Users suggest comparing Robly with other similar programs to determine its value. They find Robly cost-effective and powerful, especially in comparison to competitors like Constant Contact. By evaluating different options, users can make an informed decision on which platform best meets their requirements.

Overall, users highly recommend using Robly due to its feature-rich software, helpful customer service representatives, and cost-effectiveness.

Attribute Ratings

Reviews

(1-7 of 7)
Companies can't remove reviews or game the system. Here's why
Javier Harris | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Robly is another software specialized in sending emails through drip systems, so that emails are sent in parallel to hundreds of people at the same time in case you want to sell a product or establish a new brand and need to cover the advertising area of this if you do not have enough resources to opt for creating large interactions with the public, as it would normally be through services such as radio and television. Luckily the internet has reached a point of growth where companies depend so much on the feedback they receive to be able to create sales plans, and Robly stands out as one of the best services to accomplish this. It has an extensive gallery of customized templates to add to e-mails, whether you are going to work with only informative e-mails, based on texts in different formats, or e-mails where audiovisual material predominates, attached directly to the e-mail or using different links. This is an enormous sample of the dynamism that the platform offers when choosing the format of the e-mails. Automatic response functions can be programmed, in order to dispense a little of the technical assistance work, so that our customers can be notified that their information has been duly received and will be reviewed in the shortest possible time. This strategy usually serves to establish greater trust on the part of our customers, and to receive a better level of feedback from them. Robly also integrates with mail services executed through triggers, which are automatically sent after selecting these activation methods from our web page. This is an excellent way to inform customers about features on our site that they are interested in, or to send them similar products and ensure that they stay with us as customers, converting them with a higher probability of earning a profit.
  • Robly constantly updates the status information of each email that is sent from its platform, which helps to ensure that there are no problems reviewing the number of people among the targets that could be interested in our service or product, and become customers, when it is necessary to identify them from those who are not, and that otherwise would cause high error margins in the reports.
  • The software has a visual power that is very easy to extend through third-party platforms, allowing us to create content in services such as Photoshop, which we can then include in mailings, although it is also feasible to import the content in the traditional way, through image formats. Among these, the best one to work with is PNG, which allows us to remove the background content so that the important section of the image fits better with the format of the e-mails.
  • Robly works with services based on the optimization of group projects, whose integration serves to send emails to all participants equally, and that these are kept constantly notified about updates to the work, and can be coupled well in advance to these updates, so that no confusion arises at the time of unifying the work sent and points within the same should not be exposed.
  • In reality, Robly's technical support is something we have never had the opportunity to interact with, as the platform is not so buggy that we would need to contact them for advice. In any case, they are likely to show promising results considering the quality of the service.
  • It has been very easy to get familiar with the functions Robly has to work with advanced email address database configurations without losing track of the progress of each campaign, and this is thanks to the well-optimized structure of the platform.
  • We have created several form formats to add to our landing page prior to the use of Robly as a service for obtaining visitor data, but the platform did not support these formats, as it does not generally integrate with external software for generating forms, which would be useful for creating fully customized campaigns based on the information provided by each customer prospect.
  • Robly is not sufficiently adapted to work with CRM services to be able to apply communication mechanics to different customers through direct messages, since the platform somewhat limits the actual communication capabilities with customers, allowing us to rely only on e-mails to cover special situations that require immediate communication.
  • Robly does not show enough adaptability to contact lists that a mailing service should have, which unlike other similar platforms that support more document formats to upload emails, such as Mailchimp, leaves it at a great disadvantage. Fortunately this is compensated by its reach, which from the basic and free plan is greater than most of these services, and therefore serves to reach more people if you have the right document format.
Robly can become easily exploitable for advertising agency services, which rely mostly on stable dynamics to make sure that marketing campaigns work and provide enough results to see profits. In other words, if Robly is managed from a purely professional methodology, better results can be obtained. Robly can also be used to manage small sales where you can better organize information about a specific customer, such as their contact details and history of interactions through different sales operations by the company, so it is not only possible to focus its use on mass marketing, but also intimate businesses that require some degree of administrative control in relation to new message alert notifications. If used in conjunction with services oriented to the execution of seminar sessions or online classes, it is possible to send mailings to groups, where the content information of each session allows viewing different documents and material of various formats from the e-mail, and thus make the sessions to be held seem more attractive to the public. This strategy is very feasible if you are going to sell a product explaining its use and characteristics.
Jason Kerley | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
Robly is the cheapest marketing service we have ever had the opportunity to use, costing us as little as $15 per month, and it is easy to adapt to using it over the web. As inexpensive as the platform is, it allows us to more than double the speed at which we manage and generate email campaigns. Robly's service is one of the best and most experienced we have had the opportunity to work with: Robly's team attends 24 hours a day, without any kind of problem with communication, as they contact the user quickly. It is important to note that they work purely online. Robly on a general scale is easy to use, being that it tries to maintain a responsive design that allows it to work from different types of terminals, which makes it the right service to manage the company's marketing even from mobile devices. Robly's structure is well-structured to make it easy to adapt to mailing list management.
  • It works with generally traditional methodologies, which is good for adapting to work with classic marketing formats.
  • Thanks to Robly's design the quality of work remains high, making it an ideal software to work with marketing projects even if you do not have enough experience because of how easy it is to adapt to it
  • You can work on different leads at the same time.
  • Robly does not maintain a high enough adaptability when it comes to working with landing page programming.
  • It does not let you apply survey campaigns in the mailings, which would be useful for data collection, although we have managed to solve it through external links for such surveys at the cost of using an extra server.
  • Although it generally maintains a good responsive design, it is difficult to configure the format of the emails from cell phones.
Robly is a suitable service for times when you need to schedule automatic emails that require some kind of trigger. It is excellent at generating reports and evaluating report analytics, so it can be used with confidence in those areas.
Alicia Jackson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
Robly maintains a very interesting collection of templates, since although only three templates are used by default to work, the catalog can be expanded if we add templates from our computer or from some other platform, as these are saved indefinitely, to serve as useful in every occasion in which it is necessary to work with some mail. Robly maintains a good helpdesk, which has been helpful to us in getting the team more oriented within the platform during high-specification marketing campaigns that require a bit more accuracy with targets than regular marketing campaigns. Robly's communicators are active most of the day, and usually don't take long to respond to our needs as clients if questions arise. To refer to Robly's general usability we must first emphasize its ability to execute mass mailings, which is huge, and does not make the performance of the platform any different, which means that it has many possibilities to be used in large marketing situations, and being so automated and intuitive, it is possible to get used to it and do mass marketing in a short time.
  • The autoresponders with which Robly works can be freely programmed to run with different actions.
  • Campaigns can be programmed so that certain emails are sent to visitors of our web page that fulfill specific actions within it.
  • Images can be added to emails directly from the computer gallery.
  • Allows you to switch between different configurations for drip campaigns.
  • Automatic responses can be scheduled.
  • It is easy to switch between target lists.
  • The emails do not allow us to add certain tools that would improve our management in the case of data collection, such as the application of interactive surveys within these emails.
  • It does not integrate with services such as Survey Gizmo, which would be useful for structuring surveys.
  • It also does not integrate with sufficient cloud backup platforms, which forces us to export our customer list data manually, and this can lead to errors.
Robly integrates easily with social media platforms, which makes it useful for covering mass marketing with the data collected on these platforms. It can also be used to work with external links to call services, making it suitable for managing meetings. Its varied scope makes it a good option to send not only mass campaign mailings, but also information at the organizational level.
Eric Chin | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Incentivized
We use it in the marketing and sales department. Robly turns out to be a good platform to manage emails based on the WYSIWYG edition. The platform includes a wide variety of customizable templates, so that each advertising campaign can be completely different from the others, and that emails are unique from the start. Robly handles A / B tests with a lot of mobility.
  • The follow-ups that Robly allows us to perform for investment returns are quite practical.
  • Robly incorporates a wide variety of social marketing tools, and has a good ability to work with landing pages.
  • Robly also segments audiences quickly, and allows working with databases by exporting them from outside.
  • In terms of integration, Robly can be easily combined with many external services, in order to achieve more optimal results. Its deployment is large.
  • The answers that were provided to us by the Robly team fulfilled their function: to help us achieve much more positive results. We like how quickly they serve us.
  • Robly does not work with sales intelligence services, so there is no real way to predict the results of each campaign based on previous results.
  • Some of the email templates are not optimized enough to allow us to always use them from mobile devices.
It is appropriate for campaign management, inventory and marketing. We have achieved much satisfaction as an organization in our management of email campaigns. Robly is a highly balanced service, and quite accessible. Sometimes it is not appropriate for the sales department, but it is quite adequate despite everything.
Hannibal Pharaon | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
We initially transitioned from Constant Contact to Robly as a way of cutting down costs. They were aggressive in reaching out to us and giving us a new customer offer. It turned out they had a few patents pending for OpenGen and later on, "AI Sending" advantages that the competition did not catch on to, early on. We would have liked the offering to also include a measure of whether the emails are likely to go to SPAM or not. We love the 6 mobile responsive templates they have. Wish they had more! The subscription rate is right and the support is great since it's a smaller outfit and they remain private and so affordable.
  • OpenGen - Great way to automate the sending out process and change the subject line retroactively. Plan ahead.
  • AI Sending monitors the open rates and maximizes the potential open click rates based on the user's habit and proclivity to email.
  • Sends out dual function email push attempts to guarantee better success the next time around.
  • We would have liked spam filters to ascertain where the email would have otherwise gone to spam.
  • We would like dual address footers as options for companies like ours that have several physical addresses for sending out emails.
  • Better compliance with social media tabs and presence.
  • Expertise workshops held in big cities like New York, Chicago, and Los Angeles to spread the word and attune users into best practices. They could be used for retention and marketing as well.
  • Feedback with account managers at Robly that can take the account to the next level and up sell and retain needs that are addressed early on.
The mobile responsive emails need more templates. Examples are welcome. We tested a new beta phase roll-out back in April but were not happy with the results so we asked to go back to the old firmware since the beta was not up to par and was not stable. We kept losing out work! But I am sure they have improved upon the new firmware now that the Beta is a thing of the past.
Sterling Simon | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Currently Robly is being used to keep our employees and our community informed about the services and programs we provide. We also utilize the software to market events and our different fundraising outlets on a frequent basis. Right now all of the email marketing is being handled our Program Development department to keep branding consistency. Using Robly makes it simple to effectively communicate to not just our entire organization, but the almost 3,500 contacts we have as well. The user interface is easy to navigate and simple enough to learn how to use without previous design knowledge.
  • Ease of use
  • Pre-designed templates
  • Monthly cost
  • Ability to access the images in the templates
  • Ability to access different individual pre-designed page parts (borders, patterns, etc.)

The service that Robly provides is useful in many different business types. Personally I think it is most effective when used for the following:

- Non-Profit organizations / fundraising

- Retail

January 06, 2017

Robly Fan

Joni Conrad | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
We use Robly for our weekly and monthly e-newsletter along with special promotions and announcements. It is used primarily by the communications department, which creates messages for the entire organization. Thanks to Robly our open rate has increased over 50% and our related click-through rate has increased as well. We specifically like the mobile templates which gives our email readability across multiple platforms.
  • We send a bi-monthly e-newsletter to our members and through Robly our open rate for this general newsletter has increased over 50%.
  • We receive great feedback on the readability and execution of our e-news on mobile platforms. This ease of use has translated into additional open rate increases.
  • The mobile-ready templates have been easy to use while also ensuring readability across devices.
  • The ability to use the "HTML source" for additional flexibility is easy to access.
  • While they are built for a purpose, the mobile ready templates can, at times, not be flexible enough for what I'm trying to do in a specific publication.
  • I've had some issues with the delivered versions in Outlook during testing, although our office is running an older version, which is part of the part of the problem.
Robly is very well suited for the small business or non-profit environment. It is simple to adapt to, especially if coming from a similar platform and is cost effective for the number of emails we need to send. It was a seamless transition from our previous platform. In addition, customer service has been superb, whether through the FAQ page, an online chat or an email question.
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